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How to Manage Comments in Social Media

How to Manage Comments in Social Media Today, customers have more channels than ever before to interact with your company. Social media sites, like Facebook and Twitter, local listings and review sites, such as Yelp—even your own blog—give customers ample opportunity...

What Matters Most in SEO

What Matters Most in SEO SEO success used to be all about getting keywords to rank on page one. “Wait,” you say. “What do you mean used to be?” I may throw you for another loop with this point: We’re not even talking about SEO anymore. We’re talking about the...

Yes, Your Business Needs a Blog

Yes, Your Business Needs a Blog Businesspeople frequently ask why they need a company blog, and it’s usually followed by, “Isn’t our website enough?” Not too long ago, operating your business sans blog wasn’t a big deal. Now, however, expectations have changed and not...